How a Dhaka Fashion Brand Recovered 35% of Lost Attribution
A DTC fashion retailer was losing over a third of conversion data to ad-blockers and Safari ITP. After moving to first-party server-side tracking, attributed conversions jumped 35% in 30 days.
The Challenge
High monthly ad spend on Meta and Google but Shopify reported far fewer conversions than the platforms claimed. Mobile Safari traffic was particularly poor — almost no return-visit attribution.
The Solution
Deployed BonicBD on a first-party tracking subdomain, enabled Cookie Keeper, Click ID Restorer, and Meta CAPI enrichment. Removed legacy browser-side Pixel and routed all events through the server-side container.
The Results
“Before BonicBD, our Shopify and Meta dashboards never agreed. Now the gap is small enough that we actually trust our reporting.”
— Marketing Lead, Anonymized DTC BrandWant Numbers Like These?
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